PRIVACY POLICY  

This privacy policy is provided pursuant to Article 13 of Regulation (EU) 2016/679 (GDPR) and
concerns the processing of personal data of users who interact with our website and use our
agricultural technology application. By viewing this policy, the user can understand the legal basis
for data processing and gives consent accordingly.


1. Data Controller
The data controller is Agrihiv3, email: Agrihiv3@gmail.com.


2. Types of Data Collected
We collect and process the following categories of personal data:
• Identifying data (name, surname, email)
• Contact data (phone number, address)


3. Purpose of Processing
Personal data is processed for the following purposes:
• To provide and improve the applications services
• To manage support and technical assistance requests
• To perform statistical analyses and monitor performance
• To comply with legal and regulatory obligations

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4. Legal Basis for Processing
The processing of personal data is based on the following legal grounds:
• User consent
• Compliance with legal obligations
• Legitimate interest of the data controller


5. Processing Methods
Personal data is processed using both electronic and manual tools, in compliance with GDPR
security measures, to ensure data protection, confidentiality, and integrity.


6. Compliance
Our website was created using the Online platform with a Premium package, which ensures
compliance with key privacy regulations, including the GDPR. However, by acknowledging this
policy, the user understands that the Online platform is not the data controller, as the data
controller is Agrihiv3, as defined in Article 2 of this policy.


7. Data Retention Period
Personal data will be retained for as long as necessary to fulfill the purposes for which it was
collected, and in any case no longer than the period provided for by applicable laws.


8. Data Subject Rights
Data subjects have the right to:
• Access their personal data
• Request rectification or deletion of data
• Object to data processing
• Request restriction of processing
• Request data portability
To exercise these rights, data subjects may contact the data controller using the contact
information provided above.


9. Data Disclosure and Sharing
Personal data will not be disclosed to third parties without the data subject’s consent, except as
required to comply with legal or regulatory obligations.


10. Data Transfer
Personal data will not be transferred to countries outside the European Union without appropriate
safeguards.


11. Consent
The user declares to have read and understood the Privacy Policy provided by Agrihiv3 and gives

consent to the processing of their personal data for the purposes specified in the Agrihiv3
applications privacy policy, in accordance with Regulation (EU) 2016/679 (GDPR).


12. Changes to This Policy
This policy may be subject to changes and updates. Users will be informed of any changes
through the website.


Agrihiv3

PRIVACY NOTICE
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This privacy notice (“Privacy Notice”) describes how the Agrihiv3 Website and App handle the processing of personal data of users who visit our website and use our App.

 

This notice applies only to the Website and/or App of Agrihiv3 and not to other websites that users may access via external links. By visiting this Website and/or using our App, data related to identified or identifiable individuals may be processed.


Effective Date: 01.05.2025


This privacy notice describes how Agrihiv3 processes personal data and information collected through the application, in accordance with Regulation (EU) 2016/679 (“GDPR”) and, where applicable, the principles established by Regulation (EU) AI Act No. 1689/2024 for the responsible use of artificial intelligence systems.

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1. Data Controller

The data controller is Agrihiv3, contactable by email at Agrihiv3@gmail.com or by phone at +39 334 9181036.


2. Personal Data Collected – What Types of Personal Data Do We Process?

We collect and process the following categories of data:
Identification Data: Name, surname, email address, phone number, business name (if applicable).
Agricultural Activity Data: Field geolocation, crop information, soil analysis, weather data.
Technical Data: IP address, device information (model, operating system), and app usage logs.
Contact and Profile Information: Personal data such as name, surname, email address, phone number, affiliated farm, nationality, when registering on
our Website and App, subscribing to our mailing list, or creating a personal area.
Payment Information for Premium Services: Bank data and user payment method details to access Agrihiv3 Premium services. For further details,
users should consult the privacy policy available on the company’s website.
Location Data: We may approximate a user’s location based on their IP address.
Automatically Collected Information
When users access our Website or App, read our newsletters, or interact with us using a computer or mobile device, we and our third-party partners
may automatically collect information on how the site is accessed and used, as well as device information. This is used to enhance user experience,
monitor, and improve our Website and for internal purposes. We typically collect this through various tracking technologies, including cookies,
pixels, web beacons, embedded scripts, location identification technologies, and similar tools ("tracking technologies").
Users may accept or refuse these technologies by modifying their browser privacy settings.
Automatically collected information may be combined with personal information collected directly from users.
This may include:
· Site usage information (e.g., referral sites, click frequency),
· Behavioral data: trends and patterns identified using device ID and system events,
· Analytical information: we may collect or use third-party tools to measure site traffic and usage trends, and better understand user demographics and
behavior.

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3. Purpose and Legal Basis of Processing

We process personal data for the following purposes:
User Account Management: Creating and managing personal profiles.
Legal basis: Art. 6(1)(b) GDPR – Contract performance.
Provision of Digital Agricultural Services: Providing analysis, recommendations, and agronomic forecasts via AI algorithms.
Legal basis: Art. 6(1)(b) GDPR – Contract performance.
Legal Compliance: Retaining data in accordance with applicable laws.
Legal basis: Art. 6(1)(c) GDPR – Legal obligation.
Service Improvement and Research: Data analysis to develop new features or improve AI algorithm accuracy.
Legal basis: Art. 6(1)(f) GDPR – Legitimate interest.
AI Transparency: Ensuring compliance with transparency obligations under the AI Act.
Legal basis: Art. 6(1)(a) GDPR – Consent (where required).

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4. AI Transparency

The application does not use AI systems.
Algorithms are tested for reliability, transparency, and fairness.
Automated decisions can be explained upon request.
Users will be informed when outputs are AI-generated, and results may be verified or contested.


5. Data Sharing

Collected personal data may be shared with:
Third-party service providers: For data hosting and analytical processing (e.g., cloud services).
Business partners: To provide integrated additional features (only with user consent).
Competent authorities: When legally or regulatorily required.
We do not sell or share personal data with third parties for marketing purposes without explicit consent.

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6. Data Retention

Data will be stored for the period necessary to fulfill the purposes for which they were collected or as required by law (e.g., tax or accounting
obligations).
After this period, data will be deleted or anonymized.

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7. User Rights

Users have the right to:
Access: Confirm whether their data is being processed and obtain a copy.
Rectification: Correct inaccurate or incomplete data.

Erasure: Request deletion of data (“right to be forgotten”).
Restriction: Restrict processing in certain circumstances.
Portability: Receive data in a structured, machine-readable format.
Objection: Object to processing based on legitimate interest.
Withdraw Consent: Revoke consent at any time without affecting the lawfulness of prior processing.
To exercise these rights, send a request to Agrihiv3@gmail.com

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8. Data Protection

We implement appropriate technical and organizational measures to protect personal data from unauthorized access, loss, alteration, or disclosure. We
use encryption, firewalls, and other advanced security solutions.
Data security is a core principle for Agrihiv3, established with a philanthropic vision, and we are committed to preserving the integrity and safety of
information we collect and share with our Website and App providers. However, no security system is impenetrable. If information under our control
is compromised due to a security breach, we will take reasonable steps to investigate, notify affected individuals and authorities, and take further
action in accordance with applicable laws and regulations.

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9. Updates to this Notice

We reserve the right to update this notice to ensure compliance with applicable laws. Any changes will be promptly communicated via the app or
other appropriate channels.

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10. Service Cancellation

To stop receiving the newsletter or cancel your registration on the Website, click the unsubscribe link and follow the instructions, or change
preferences in your personal area.
In case of issues, users are invited to email: Agrihiv3@gmail.com

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11. Governing Law

This Privacy Notice is governed by and shall be interpreted in accordance with applicable laws and mandatory regulations of the European Union.

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12. Complaints to the Supervisory Authority

Data subjects may file a complaint with the Data Protection Authority, available at: https://www.garanteprivacy.it/

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13. Contact
For further information about this Privacy Notice or the processing of personal data, contact:
Agrihiv3: Agrihiv3@gmail.com
Phone: +39 334 9181036